ARTICLES

INSIGHTS


Finding clarity

amongst the

chaos

These are extraordinary, unsettling and uncertain times.

Purpose and

profit

There has been five-fold increase in the public conversation about corporate purpose over the past two decades.

1. Purpose is

not the pursuit

of profit

This is the first of four articles where we take look at how purpose drives company performance.

2. A friendly

culture has zero

impact on financial

performance

A friendly culture has zero impact on financial performance.

3. Purpose +

clarity is the key

driver of financial

performance

One component that’s absolutely critical for success: Clarity.

4. Middle

management is the

key to success

One group in particular need to be fully on board: Middle management.

We believe vision

should inspire action